Our services
Performance & SEO
Core Web Vitals, technical SEO, and infra-level wins.
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Performance can be measured, so we treat it as an engineering problem rather than a marketing one. This service covers Core Web Vitals, technical SEO and the infrastructure decisions underneath both: rendering strategy, caching, image and font delivery, crawling and indexation, structured data. It is built for teams whose site already brings in revenue or leads — commerce, media, SaaS, anywhere a slow LCP or a broken canonical costs real traffic. We work on the site you have, in the stack you have. No rewrite is required to start.
What it covers
Core Web Vitals audit
We measure LCP, INP and CLS with lab and field data, and trace every regression back to the code or asset that causes it. Field data sets the priorities, not intuition.
Rendering and caching strategy
Static, streamed, ISR or edge: we choose the rendering mode route by route instead of applying one to the whole site. Cache headers, revalidation and CDN behavior are part of the design, not something added at the end.
Asset and bundle discipline
Image formats and sizing, font loading, third-party scripts and JavaScript weight. We remove what the page does not need and defer what it does not need yet.
Technical SEO
Crawling, indexation, canonicals, sitemaps, redirects, internationalization with hreflang, and structured data that matches what the page actually says. We sort out the technical base first; content comes after.
Infrastructure-level work
Edge runtime, regional placement, compression, and HTTP caching at the CDN and at the origin. Often the fastest response is the one that never reaches your origin.
Regression control
Performance budgets in CI, Lighthouse on every pull request, and field monitoring after release. What nobody watches drifts back.
How we work
- 01
Baseline
We start with lab and field data on the routes that matter: templates, not just the home page. Nothing changes before we know where we are starting from.
- 02
Diagnosis and priorities
Every problem is traced to its cause and prioritized by effort and impact. You get the list, and the reasoning behind the order.
- 03
Implementation
We ship in small, reviewable increments: rendering and caching first, then assets, then markup and metadata. Each change is measured against the baseline.
- 04
Guardrails
We leave budgets, CI checks and dashboards in place so the work survives the next feature. If your team ships, your team keeps the controls.
What you get
- Performance and technical SEO audit, route by route
- Prioritized backlog with cause, fix and estimated effort
- Changes implemented in your repository, as reviewable pull requests
- Before and after measurements, from lab and field data
- Performance budgets and CI checks wired into your pipeline
- Monitoring dashboard and a short handover document for your team
The work targets what a user actually feels: how soon the page paints, how soon it answers, and whether search engines can crawl and understand the site. Your team stops guessing which change caused a regression, because the measurement lives in the pipeline. And the work stays yours: same repository, same stack, documented.
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